Distribution · Article 10.4.24Secrets to DTC Success
As giant online retailers dominate consumer data, independent publishers are finding success with direct-to-consumer (DTC) sales strategies that leverage technology, personalized customer experiences, and innovative marketing tactics to engage and retain readers. Discover how indies are mastering DTC sales to build meaningful connections and boost profitability.
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Christopher Locke of IBPA and Michael La Ronn of the Alliance of Independent Authors share best practices for self-published authors.