Marketing & Publicity

Marketing & Publicity · Article | 04.05.23 The Fight Against Book Bans
by Kaitlyn Sage Patterson

Everyone deserves to be able to find themselves in the pages of a book. We Need Diverse Books...

Marketing & Publicity · Article | 04.05.23 Unplugging Marketing: How to Reach Readers in the Real World
by K. B. Hoyle

Writing books is easy, but convincing people to buy them can be difficult. That’s always...

Marketing & Publicity · Article | 04.05.23 Building Reader Communities: The Marketing Advantage
by Deb Vanasse

Book marketing is a multifaceted venture, but at its core, it’s all about connecting with...

Marketing & Publicity · Podcast | 03.30.23 Understanding the Importance and Benefits of Trade Reviews
by Patti Thorn

Garnering a trade review can provide multiple benefits for a book, but how can you make the most...

Marketing & Publicity · Podcast | 02.22.23 How To Maximize Your Success Working with a Book Publicist
by Olivia McCoy

Hiring a book publicist can lead to excellent exposure for your titles, but there are techniques...

Marketing & Publicity · Article | 02.01.23 The Evolution of Social Media Marketing
by Morissa Schwartz

A newspaper slogan once said, “Why would we shout it out loud when we could put it in...