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Marketing & Publicity
Increasing book discoverability to increase sales
Marketing & Publicity
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Article
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04.01.22
Inclusive Marketing for Independent Publishers
by Kathi Inman Berens, Ph.D., Rachel Noorda, Ph.D., and Sonia Thompson
The publishing industry has a long way to go to become more inclusive. But independent...
Marketing & Publicity
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Podcast
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03.29.22
Dependable Marketing Strategies and the Results Publishers Should Expect from Them
by Julie Broad
Book Launchers founder Julie Broad goes over some of the best book marketing tactics available...
Marketing & Publicity
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Article
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03.01.22
Two New Ways to Reach Consumers
Consumer demand drives so much of a book’s success. Want bookstores to carry your book?...
Marketing & Publicity
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Article
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03.01.22
How to Design KDP A+ Content That Sells Books
by Angela Haddon
This is the second instalment of a two-part series about Amazon’s A+ content. The first...
Marketing & Publicity
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Article
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03.01.22
Talking to Librarians: How to Reach to Librarians Where They’re Listening
by Abe Ogden
Every independent publisher looking to maximize sales understands the importance of the library...
Marketing & Publicity
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Article
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03.01.22
Owning the Customer Journey
by Sarah Gilbert
As someone who has been in publishing since the early 2000s, it’s fascinating to observe...
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