Marketing & Publicity

Business Operations · Marketing & Publicity | 12.04.24 What Is Your Favorite Digital Tool?
by Alexa Schlosser

Jennifer Goulden Founder, Entourage Media Zoho Forms or BookFunnel are my go-to apps for...

Marketing & Publicity · Article | 12.03.24 Data Analytics for Indie Publishers: Driving Sales and Reader Engagement
by Eryka Parker

At one time, it felt like indie publishers were stuck at the kids’ table during...

Marketing & Publicity · Article | 12.03.24 Breaking into the Local Spotlight
by Diane Windsor

As independent publishers and author-publishers, it isn’t news to any of us that we need...

Marketing & Publicity · Article | 12.03.24 Marketing Planning for First-Time Planners
by Brian Jud

Although there is still time to plan your marketing activities for 2025, some authors and...

Marketing & Publicity · Article | 12.03.24 Uncovering Libraries’ Secrets: How to Engage with Public Libraries
by Cari Dubiel

We’ve all been there: standing outside a public library, nervous about walking in. You...

Marketing & Publicity · Article | 10.04.24 The Most Profitable Way to Sell Your Books
by Brian Jud

Publishers limit their book sales when they see bookstores—bricks and/or clicks—as...