Marketing & Publicity

Marketing & Publicity · Article | 11.01.22 The Point of No Returns
by Brian Jud

Industry statistics reveal that book returns can be 30% or more of sales. If you reduce or...

Marketing & Publicity · Article | 11.01.22 Strategic Ways to Market Your Audiobooks
by Nathan Agin

Regardless of where an audiobook is in its life cycle—perhaps the book is still being...

Marketing & Publicity · Podcast | 10.23.22 How Independent Publishers Can Turn Social Media Followers Into Book Buyers
by Matt Briel

Social media platforms can be a great way to build your independent publishing brand and garner...

Marketing & Publicity · Article | 10.01.22 Selling Books by Barking
by Cory Schulman

Periodically, I participate in book festivals as a vendor and can’t help recognizing an...

Marketing & Publicity · Webinar | 09.13.22 Countdown to Book Launch
by Tieshena Davis

Hybrid book publisher Tieshena Davis offers a month-by-month strategy of key steps leading up to...

Marketing & Publicity · Article | 08.01.22 How Independent Publishers Can Partner with the Press
by John Maher

Since I joined the IBPA Board of Directors last summer, the one question I have heard from...